Colour Management for the Perfect Match – Every Single Time

While it might sound simple to ensure that colours don’t differ between products and batch runs, it’s important to understand that this is a skill that takes time and training to achieve. The introduction of digital tech has brought a multitude of advantages to the print industry, but with this has come the requirement to learn how to best utilise the technology.

Colour matches are defined at the proofing stage. It’s here that a colour management certified professional will define colours, balance, tone, depth, greyscale and more. Even the smallest margin of error at this stage will result in a failure to reproduce a tone true to requirements. Quality print standards don’t come about by accident – they happen through careful calibration and confirmation of ISO standards, formulas and industry regulations that are recognised at both a local and global scale.

The skill of a colour certification professional brings a wide range of advantages:

• True definition of colour standards
• Colour management, process calibration, press optimisation and proofing
• Accurate ink pre-setting that results in less wastage and resulting in better value for money
• Shortens production times
• Delivering true colour samples right from proofing
• Improves the reliability for repeat production – again, equalling value for money